PMG is a critical partner to Athleta's digitally-led growth strategy, tapping into the power of Alli to help the brand stand out in an increasingly competitive ...

Athleta was a tiny cult brand when they came to PMH for new positioning that would set them apart from Nike and jumpstart their national expansion.

Yard NYC is an AdAge Small Agency of the Year award winner located in New York City. We are an independent creative company that turns brands into cultural ...

Athleta is part of Gap, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year.

17 июл. 2024 г. · The brand is going big with Biles again with its first-ever national linear TV ad and other marketing activations revolving around its “Power of She” platform.

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11 июл. 2024 г. · Athleta is inviting women to not just play the game but to change it with inspiring campaigns, events, and partnerships this summer.

1 мар. 2024 г. · Athleta is kicking off Women's History Month with the first installment of a new multiphase campaign designed to serve as an empowerment anthem for women and ...

17 июн. 2024 г. · Athleta debuted its first linear TV ad ahead of the Paris Olympics, which features gymnast Simone Biles, the activewear brand announced Friday.

22 авг. 2024 г. · During the Paris Olympics, popular athleisure wear brand Athleta ran their first national TV ad "Power of She" and saw a brand equity boost.