Demographic: age, years of education, income, family size, gender, race, marital status . Geographic: Rural/urban, climate, radius, neighborhood, nearby resources and amenities. Psychographic: Activities, interests and opinions, personality, attitudes, values.
5 нояб. 2024 г.
6 дек. 2022 г. · Geographic segmentation is the process of grouping customers based on where they live and where they shop. People who live in the same city, ... Demographic segmentation · Behavioral Segmentation · Geographic segmentation |
Demographic segmentation refers to the grouping of customers based on characteristics like age, sex, gender, race, or income level. Geographic segmentation ... |
Psychographic: ... For example, a “geo-cluster” approach combines demographic data with geographic data to create a more accurate profile of a specific consumer. |
16 мар. 2020 г. · Geographic, demographic, psychographic, and behavioral are the four general market segments. Leveraging all four will help any business stay on top of customer ... |
1 авг. 2023 г. · Demographic Segmentation focuses on quantifiable variables such as age, gender, income, education, and geography; Behavioral Segmentation ... |
Market segmentation is the process used to identify groups of people with similar needs and wants. It divides the population into different segments. |
Market segmentation creates subsets of a market based on demographics, needs, priorities, common interests, and other psychographic or behavioural criteria. |
By analyzing demographics such as age, gender, income, and education level, companies gain a clearer understanding of who their consumers are and what drives ... |
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