It is a clear reference to the five rings that make up the Olympic symbol. These circles, which appear as marks made by bottles or glasses left on a table, ... |
Created by local agency Kino Design, it showcases a ribbon in the Olympic colours flowing through the words "London 2012" in the shape of the river Thames. London 2012/Pictograms · Rio 2016 · Assets · Torch Relays |
23 июн. 2022 г. · Wolff Olins now describes the colourful, jagged logo as “bold, spirited and dissonant, reflecting London's modern, urban edge”. |
The most expensive logo produced for an Olympic games is the 2012 London Summer Olympics logo, which cost £400,000 ($645,645) to design. |
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