explain the concept of marketing mix and its components;. • explain the meaning of product and its classification;. • state the various factors affecting ...

Such mix of product, price, distribution and promotional efforts is known as 'Marketing Mix'. 4.2 Concept of Product and its Classification. According to Philip ...

Marketing Mix is a method or device of the combination of various elements which constitute marketing programme such as Product, Price, Promotion and Place. In ...

The Ps. The marketing mix is the combination of techniques used to market a brand. The techniques are often called the Ps. Originally there were four Ps:.

Marketing mix is a key part of nay firm's marketing plan. It refers to those elements of a marketing strategy which are designed to meet the needs of the ...

In this lesson you will learn about the basic aspects relating to these 4'P's viz., product, price, place and promotion. LEARNING OUTCOMES. explains the 7 Ps ...

In some cases the product life cycle is very short, lasting just a few weeks. In other cases product life cycles are incredibly long, lasting many decades.

The marketing mix is the combination of techniques used to market a brand. The techniques are often called the Ps. Originally there were four Ps: Product (or ...

Оценка 5,0 (1) The marketing mix is the "set of marketing tools that the firm uses to pursue its marketing. objectives in the target market". A marketing mix includes ...

Marketing Mix - A mixture of several ideas and plans followed by a marketing representative to promote a particular product or brand is called marketing mix.