Product mix decision refers to the decisions regarding adding a new or eliminating any existing product from the product mix, adding a new product line, lengthening any existing line, or bringing new variants of a brand to expand the business and to increase the profitability.
1 июн. 2015 г. · Four important dimensions of a product mix can be identified. These are: width, length, depth, and consistency. The first one refers to the ... |
A product mix consists of product lines, which are associated items that consumers tend to use together or think of as similar products or services. Product Mix ... |
A successful product mix strategy enables a company to focus efforts and resources on the products and product lines within its offerings that have the greatest ... |
It involves making strategic decisions about the range of products to offer, their pricing, positioning, and promotion. By adopting the right product mix ... |
Final Words: Product Mix Decisions is Important for Marketing Strategy. Marketers must make decisions concerning branding, packaging, and labeling of products. |
Product mix decision refers to the decisions regarding adding a new or eliminating any existing product from the product mix, adding a new product line, ... |
What are the main product mix decisions? What is meant by product line, length, breadth, consistency and depth? |
29 июл. 2024 г. · e) Product Mix Decisions Product mix decisions involve strategies for adjusting the product mix based on market conditions. This could include ... |
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