This course will introduce concepts and approaches to mining social media data. It focuses on obtaining and exploring those data, mining networks, and mining ...

Course Duration: The course duration is of 40 sessions of 60 minutes each. ... Introduction to Social Media Analytics (SMA):. Social media landscape, Need ...

The course is split into five main parts: (1) Network Patterns, which describes and seeks to explain several common patterns found in real-world social networks ...

Course Content. MODULE I: INTRODUCTION TO SOCIAL MEDIA ANALYTICS (SMA). (15 Hrs.) Social media landscape, Need for SMA; SMA in Small organizations; SMA in large.

This course combines all these topics to address contemporary topics such as marketing, population influence, etc. There will be several small projects.

The course is composed of two primary parts: (1) an overview of the approaches and challenges associated with doing social media research, and (2) an involved ...

Students will learn how to collect and analyze data, differentiate the importance of various statistics, use different measurement tools, and learn advanced ...

In this three-credit course, you will learn to leverage social media data to draw insights about an organization and its publics, provide actionable, data-.

Syllabus: Unit I. Understanding of Social Media Analytics: Introduction to the social models and its structure, Social media analytics, Types of social data ...

Introduction to social media & web Analytics: Axtarish sites, web apps, mobile apps, and social media- usability, user experience, customer experience, customer ...